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Really?
That might apply to the FDR Memorial Teddy Roosevelt was referring to over 100 years ago, but it certainly does not apply to Websites. So many people naively think that all you need to do is just build a Website and then sit back and wait for traffic to organically grow. Your website won’t show up on page one of Google without some know-how and effort. That’s where I come in.

Search Engine Optimization (SEO) has become one of the most widely used online marketing strategies around today. An SEO’s goal is to increase a company’s ranking throughout search engines and increase the number of visits to their client’s site. My belief is that with higher rankings and more people visiting your site on a daily basis, your business will see a higher return on profits.

What is Search Engine Optimization?
SEO is an on-going, systematic process used to improve rankings within a search engine (i.e. Google, Yahoo, MSN), for relevant keywords. The objective of Search Engine Optimization is to improve the volume and quality of traffic to a web site from search engines via "natural" ("organic" or "algorithmic") search results for targeted keywords. Usually, the earlier a site is presented in the Search Engine Results Pages (SERPS) or the higher it "ranks", the more searchers will visit that site.